Strategic Planning Programs
Business Plans and Strategic Plans
Business Plan
A Business Plan is usually a lengthy document which is drafted only after a business has undertaken a detailed situation analysis and prepared a detailed plan for each of the business's key functional areas such as business development, human resources, finance & administration and technology. Often a business plan contains detailed financial forecasts and is prepared by the business to accompany finance applications or presentations to potential investors.
A Strategic Plan
A Strategic Plan, by contrast, is a relatively short document which is used to articulate a business's general direction and goals. Businesses often prepare such plans to clearly articulate strategic directions to management, shareholders, staff and customers. Strategic Plans can be developed for short or long periods.
Our experience is that the problem with Business Plans is that they often get started but rarely get finished. Those that are finished are rarely referenced and quickly become irrelevant.
CVW Groups' One Page Strategic Plan
At CVW Group we have found that for many businesses the best way to get the planning process moving is to create a simple "one-page" strategic plan that sets out in plain English
- A business' vision and values;
- Its strategic goals and objectives;
- The tasks that must be undertaken to achieve these goals and objectives; and
- Realistic timelines within which these tasks are to be achieved
Appointing individuals from within the organisation to have ownership of those objectives.
The Strategic Plan is then put down in a "one page format" which is easy to display and reference on an ongoing basis. CVW Group strategic planning process can be applied across a business as a whole, across a division, or a department within a business. We then can provide a mentor to assist the person assigned to monitoring the progress of the strategic plan in your organisation. Strategic planning should be regarded similar to a quality control system it needs to be followed and maintained
What we offer:
Acknowledge ® is an independent strategic planning service that will help you set the direction for your business. We can guide you to develop a roadmap for achieving success so your business will take the lead and manage change to its advantage.
Take time out of working in your business 'to spend time working' on your business Acknowledge will assist you to survey the landscape, identify opportunities, plan the path forward and drive benefits from your future investment in business growth through people, systems and new business opportunities.
Shift your business from day-to-day reactive management to more proactive management by determining where you would like your business to be, and working through clear tactics and an action plan to get there.
Acknowledge offers expertise in:
- Strategic business analysis and planning
- Business development and marketing
- Executive mentoring
- Client research
- Client management systems
- Succession planning
- Public relations and communications strategy
- Publishing and information management